Social media is an inevitable source of knowledge these days, actively taking part of our everyday lives and our work as well. It accommodates accounts of businessmen and women, celebrities, your friends and family and companies too. Being an influencer is the most controversial thing one can be these days: posting about one’s personal life, trying new things and recommending them to others can seem like something we all can do. However, there’s a lot of work behind a put-together Instagram, LinkedIn, or Twitter feed, not to mention a YouTube channel. Content creators spend hours on social media to discover new trends, edit their images or videos and interact with brands they’d like to collaborate with.

The tech industry is full of experts who are actively using social media platforms to express their thoughts and opinions on news or gadgets. It’s a hot pot of useful experiences and information from people whose careers inspire many in this sector, and people who we can look up to. There are countless channels online, and even though it makes the field diverse and more informative through all the different perspectives, it’s really easy to get lost. For this reason, we collected a list of who we watch and follow, including both content creators and industry experts.

For AI and Data Science

Allie K. Miller and Gregory Piatetsky-Shapiro

Allie is active on LinkedIn, Instagram and Twitter. She is an AI expert and machine learning activist, posting industry news, lifestyle advice and more. What is outstandingly inspiring about her is that she empowers other women in the field and treats people of all seniority equally. She encourages everyone to pose questions, even provoking ones, and helps newcomers navigate within the field through her content.

Gregory was named no. 1 on LinkedIn in 2018 on data science and analytics. He’s the current president of KDnuggets, and mainly posts interesting articles on AI, machine learning, data mining and engineering. He also has content for beginners in his field.

For product reviews

Marques Brownlee, Jonathan Morrison, Justine Ezarik (iJustine), Unbox therapy

The people we trust on gadget reviews- both Marques and Jonathan formulate their opinions objectively, they highlight all highs and lows of a product. Their analyses are really thorough, they always go into great detail about the newest gadgets. Comparison videos are also part of their repertoire, so they are really helpful if you’re debating between 2 or more competitors’ products.

While watching Unbox therapy and iJustine, the soothing feeling of opening packages comes together with professional opinions. The point is not an in-depth review, it’s providing unboxing experiences for everyone to watch on items not everyone can afford. They also explain some interesting details about the products, giving a more trivial approach all can understand. We recommend their videos if you want to hear about a new product briefly, and decide if you wish to deepen your research or not.

For a creative input

Sara Dietschy

Sarah vlogs about various topics ranging from tech to lifestyle and living in NYC. She really adds the personal touch to all her content, bringing a refreshing, pleasant approach to some more serious topics. She’s really thorough and honest in her reviews, making sure to mention the negative qualities even in promotional videos. Being a full-time Youtuber and content creator, she bounds her creative experiences with new tech smoothly. She also has a podcast where she interviews creative workers and business leaders from various industries.

For the most influential news

Jeff Bezos, Elon Musk and Jeff Weiner

Amazon, Tesla and LinkedIn not only have immense success in common: all their leaders are active on their social media platforms. You can follow them for regular company updates, industry news, and some funny content too (we’re looking at you, Dogecoin). Taking your inspiration from successful entrepreneurs in your area is always a great motivation, their ideas can push you to finally take the leap yourself, work hard, and not take yourself too seriously while you’re at it.

For science and physics made fun

Mark Rober

Mark is a former engineer for Apple and NASA, working full time as a Youtuber now. As a real friend of everything science, he shares his experiences of working in tech along with lots of different experiments, which he explains in great detail. He has extensive knowledge in physics and machine learning as well, he’s able to create his own devices operating upon his command. Occasional Q & As are also present on his channel, he answers random questions of his audience in a video format.

Whoever you decide to follow, being part of the conversation online is the way to go. Make sure to support your favorite account by liking, sharing and saving their content, and never be afraid to post your own! You can find IseeQ on Facebook, LinkedIn, Instagram, and Twitter, make sure to follow us if you don’t want to miss out.